When it comes to your Facebook business, there’s one way to better manage it: Facebook’s Business Manager. This service allows you to manage your various assets across Facebook. Instead of linking each ad to your personal account, they will now be named after your business page. That way, you can keep track of what your customers want and need. Ultimately, this will make running your business much easier and less stressful. And it’s completely free.
In the Facebook Business Manager, you’ll see a list of categories and assets that you can manage. These categories include your ad accounts, Pages, and Instagram accounts. You’ll have the option to create new categories and assign assets to those pages. Once you’ve got everything set up, you’ll want to get started by learning how to manage your Facebook business page. Here’s a step-by-step guide to getting started:
You can also set up a team for your business and invite team members to work on the page. You can assign a team member limited or full access to work on a page. You can also customize their access and revoke it if you’d like. As a business owner, it’s important to remember that the team members are only permitted to manage your page if they’ve been invited by you. This way, you can make sure that everyone who’s supposed to be able to manage your page is working for you.
If you’re wondering how to use Facebook’s Business Manager, first know that you’ll need an existing Facebook account to add it. To get started, go to your Business Settings and choose Data Sources. You’ll also need a Pixel that can track your website’s activity. Adding multiple locations and store pages to your business page will help you make the most of your Facebook business. And it will allow you to track events and segment your assets into separate groups.
